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Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings) PDF




by Elizabeth Daniel : Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings)

ISBN : #0273654799 | Date : 2001-10

Description :

PDF-e0efe | With the dotcom bubble well and truly burst, it is clear that to conduct successful business online you need an effective e-business strategy. This report shows you how to develop, design, implement and measure your e-commerce strategy. It guides you through the entire cycle from the identification of options, through prioritisation and implementation to measurement and review. Each stage contains… Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings)


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[Pub.43zSo] Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings) PDF | by Elizabeth Daniel


Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings) by by Elizabeth Daniel

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Entrepreneurs Book Actions Essential Successful PDF 9678b0f1d

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The Entrepreneurs Book of Actions: Essential Daily Exercises and Habits for Becoming Wealthier, Smarter, and More Successful (Business Books) PDF




by Rhett Power : The Entrepreneurs Book of Actions: Essential Daily Exercises and Habits for Becoming Wealthier, Smarter, and More Successful (Business Books)

ISBN : #1259859177 | Date : 2017-01-05

Description :

PDF-e1dc1 | The action plan for building your entrepreneurial empire―one day at a time While every entrepreneur knows that the key to success is business growth, few ever see it happen. Why? Because they know how to plant seeds, but they don’t understand that the real work lies in helping that seed grow―which takes knowledge, persistence, and patience.The Entrepreneurs Book of Actions helps you develop … The Entrepreneurs Book of Actions: Essential Daily Exercises and Habits for Becoming Wealthier, Smarter, and More Successful (Business Books)


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Amazon Marketing Strategy Manfred Damsch PDF C9ebc47be

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Amazon Marketing Strategy PDF




by Manfred Damsch : Amazon Marketing Strategy

ISBN : #3640780698 | Date : 2010-12-23

Description :

PDF-f0697 | Research Paper (undergraduate) from the year 2008 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, University of applied sciences, Munich, language: English, abstract: Founded in Seattle (Washington, USA) by Jeffrey Bezos in 1995, Amazon is now the world leading internet sales platform for consumer goods. Offering books in the first place … Amazon Marketing Strategy


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[Pub.54MZT] Amazon Marketing Strategy PDF | by Manfred Damsch


Amazon Marketing Strategy by by Manfred Damsch

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HBRs Must Reads 2017 Definitive PDF 66f219aac

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HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads) PDF




by Harvard Business Review : HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads)

ISBN : #1633694623 | Date : 2016-11-01

Description :

PDF-0d14a | A year’s worth of management wisdom, all in one place.We’ve reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Clayton M. Christensen to Adam Grant and company examples from Intel to Uber, this volume brings the most current and important m… HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article “What Is Disruptive Innovation?”) (HBR’s 10 Must Reads)


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What Here Wont There Sales PDF 5c186e21c

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What Got You Here Won’t Get You There in Sales: How Successful Salespeople Take it to the Next Level (Marketing/Sales/Advertising & Promotion) PDF




by Marshall Goldsmith : What Got You Here Won’t Get You There in Sales: How Successful Salespeople Take it to the Next Level (Marketing/Sales/Advertising & Promotion)

ISBN : #0071773940 | Date : 2011-09-07

Description :

PDF-d45a2 | Kick your bad habits―and CLOSE MORE SALES! “I love this book, especially the importance of empathy―care enough about what you are selling to personalize its value to your customer!”―Jim Farley, VP Global Marketing, Ford Motor Company “In over 20 years of sales leadership, I had yet to see someone describe self-improvement through the elimination of existing behaviors rather than the c… What Got You Here Won’t Get You There in Sales: How Successful Salespeople Take it to the Next Level (Marketing/Sales/Advertising & Promotion)


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What Got You Here Won’t Get You There in Sales: How Successful Salespeople Take it to the Next Level (Marketing/Sales/Advertising & Promotion) by by Marshall Goldsmith

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How Winners Sell Strategies Competition PDF A3f40a56c

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How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale, Second Edition PDF




by Dave Stein : How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale, Second Edition

ISBN : #0793185696 | Date : 2004-05-01

Description :

PDF-55e35 | Harness the power of information to outsell the competition.It has become a buyers’ world. Salespeople are faced with a proliferation of competitors, commoditization of their products and services, reduced customer budgets, and more complex and longer customer buying cycles. In addition, the endless flow of information available to their prospects over the Internet make them far less dependent on … How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale, Second Edition


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How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale, Second Edition by by Dave Stein

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Stop Selling Start Partnering Customers PDF 59a69fa71

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by Larry Wilson : Stop Selling, Start Partnering: The New Thinking About Finding and Keeping Customers

ISBN : #0471133639 | Date : 1994-12-01

Description :

PDF-977e7 | “There’s only one Larry Wilson . . . number one when it comes to the art of selling.” –Warren Bennis, University Professor and Distinguished Professor of Business Administration University of Southern California “Stop Selling, Start Partnering will help you take a fresh look at your selling activities whether you are in the boardroom, face to face with customers, or anywhere in between.”–Harvey… Stop Selling, Start Partnering: The New Thinking About Finding and Keeping Customers


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Stop Selling, Start Partnering: The New Thinking About Finding and Keeping Customers by by Larry Wilson

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Influence Practice Robert B Cialdini PDF 563d3d6ea

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Influence: Science and Practice (5th Edition) PDF




by Robert B. Cialdini : Influence: Science and Practice (5th Edition)

ISBN : #0205609996 | Date : 2008-08-08

Description :

PDF-62198 | Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another’s request).   Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in… Influence: Science and Practice (5th Edition)


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Influence: Science and Practice (5th Edition) by by Robert B. Cialdini

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Promotional Strategy Managing Marketing Communications PDF 237bde0c7

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Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing) PDF




by James F. Engel,etc.,Martin Warshaw, Thomas Kinnear : Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing)

ISBN : #007114174X | Date : 1994-05-01

Description :

PDF-6646d | … Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing)


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Profit Impact Marketing Strategy Project PDF 8a3f672bf

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: The Profit Impact of Marketing Strategy Project: Retrospect and Prospects

ISBN : #0521123453 | Date : 2009-11-19

Description :

PDF-89015 | Continuing developments in strategic thinking, econometric methods, technology and competition make it necessary to revisit the ideals and achievements of the Profit Impact of Marketing Strategy (PIMS) project to explore unresolved issues and discover new potential. This book assesses PIMS’ contribution to research and practice. New ways of thinking about, and working with, the strategy are offere… The Profit Impact of Marketing Strategy Project: Retrospect and Prospects


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